Work with me
Communication Strategy
A communication strategy gives you a roadmap to achieve your goals. By asking a few key questions, I will discern your communication needs. I am then able to turn these into an actionable plan which feels aligned with your vision as well as is within your resources.
Key messages
You want to be strategic in your communication, and for this you need strong key messages, which showcase the value and impact of your organisation, project or business. A communication expert like me is able to identify and formulate the most effective messages that resonate with your audience and repackage them appropriately for different communication platforms.
Newsletter
As an often crucial piece in the communication puzzle, newsletters are easily implemented. Sent regularly, they remind your stakeholders and clients of your value and impact, and retain them. Especially, when newsletters are targeted to specific audiences, they can be really effective in reaching your communication goals, whether that’s raising awareness, inspiring action or simply selling your products.
Blog posts
I love writing longer form content, where I can take the reader on a journey. Whether this is a deep-dive into the latest innovations in your field, recounting lessons learnt from a conference or breaking down the stories behind new statistics you published, a blog post (or a series of them) can be a fantastic way to get your message across.
Website
Your website is the home of your organisation, project or business. It is the first place people come to look for information, news and how to get in touch. It needs to be clear, coherent and user-friendly. I can help with your website’s structure, content and design.
Podcast
Podcasts are the latest rage for communication. Does that mean you need one, too? Well, that depends. But if you do, I can support you to draft a concept, outline, and scripts, as well as a dissemination plan.
Press release
Keeping the media informed of your news is often considered crucial but it is an art for itself to draft for journalists. Through my engagement with Arete News, as a freelance news reporter, and my communication experience, I am able to draft engaging stories for journalists to pick up your stories.
Social media
You could spend your whole working day trying to create social media content for all platforms. It is important to be selective and choose those that reach your target audience the best. A consistent and engaging social strategy should support your goals without you turning into a fulltime content creator. I can help with that.
Conference report
You organise a great conference but don’t want to lose the content? A well-rounded conference report could do the trick: A paper that goes beyond summarising the talking points of the speakers, but gives the reader a genuine impression of the proceedings and includes your strategic messaging at the same time.